Technology and the Millennials

Today, the candidates in the Election 2008 can reach their supporters through the internet, email, and text messages in addition to television advertising and mail pamphlets. There are many networking sites on the internet such as MySpace and Facebook where the candidates can create their own pages and connect to their supporters, or where undecided voters can browse to see what the candidate’s policies and issues are. The Millennials are using technology and these websites to gain more information about the candidate’s for the Election 2008, and are coming out to voice their opinions.

Both Barack Obama and John McCain both have a MySpace and Facebook account, and I think it is very significant that they are both utilizing networking sites that many of the Millennials use. Through these web sites it is very fast and easy to spread information and it help’s to gain the support of the Millennials. It is important to notice the impact this generation can have. Carl M. Cannon stated, “This knack for pairing technology and activism is only one way the Millennials differ from their baby boomer and me generation parents. And with the disaffected Generation Xers now in their 30s, a new group is finding its political voice. Encompassing 47 million young adults between the ages of 18 and 29, the Millennials constitute the first generation to come of age in the 21st century. Ambitious, civic-minded, and socially engaged, they may well decide the next President of the United States.” The candidates need to work to get this generation supporting them, and using technology is a very intelligent way of doing it.

The Millennials believe the Election on 2008 is a very important election. According to Michael Hais and Morley Winograd, “…Forty-percent of Millennials believe that the United States will be better off as a result of the 2008 presidential election; only 23 percent feel that things will be unchanged, and only nine percent think things will be worse after November.” The interest is already there for the Millennials with this election, but it is up to the candidate’s to persuade them to their points, and using technology and networking sites like MySpace and Facebook are some of the best and most effective ways of reaching this generation.

The election is fast approaching and with the speed and impact of using the technology of these networking sites the candidates still have a chance to reach as many possible supporters as they can with limited time.

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